You have two options in ecommerce: spend all your time and energy selling to one-time customer or establish and nurture relationships that turn visitors to your site into repeat-purchase raving fans. Obviously, the second option is preferred, so how do you create...
Getting Ready for Holiday Sales Before Your Competitors Is your website ready for the holiday season yet? Ask that question during this time of year, and you’ll always be met with a groan of annoyance. I hope you’re not one them. But if you are, consider this: while...
Creating A Winning Advertising Campaign Every Time. When creating a winning advertising campaign, it’s no secret that there are many different components involved and multiple things that have to come together. Advertisers that produce extremely successful advertising...
Why Advertisers Should Care About Halloween As A Deadline! Holiday Season Starts Now! Have you ever noticed that the minute Halloween costumes go off the shelf, Turkey decorations and fake Christmas trees begin to pop up almost simultaneously? Well, there’s a reason...
Retargeting isn’t a new concept in advertising, but we still come across many people who say they’ve tried it and it doesn’t work. But, we know it DOES work. Why? Well, for starters, we’ve seen it work thousands of times. Those who say it doesn’t work often fall prey...
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