Resources

Articles on Programmatic Marketing

Advertisers are furious with Apple for new tracking restrictions in Safari 11 Time limits on browser cookies are threatening the digital ad industry by Nick Statt, The Verge

NAI Whitepaper: Use of Non-Cookie Technologies for Interest-Based Advertisingopens PDF file by Network Advertising Initiative

Every Major Advertising Group Is Blasting Apple for Blocking Cookies in the Safari Browser by Marty Swant, AdWeek

 

Articles on Email Marketing

Complying with the CAN-SPAM Act

Will Google’s “tabs” Feature Help Or Hurt Your Email Marketing? by Valerie Morris

Gmail’s Redesign Not the End of Email Marketing by Tim Peterson

Gmail to Auto-Show Images by Kirsten Schlau, ClickZ

The Bandwagon Has Room by Simms Jenkins, ClickZ

The death of email as we know it? Not so fast by Jesse Singal, Boston Globe

Is Social Media Going to Kill Email? by Andrew Spoeth, Marketo

Social not a threat to e-mail by eMarketer

Is Social Media Impacting How Much We Email? by Jon Gibs, Nielsen

Email and Texting Top Social Media in Gen Y by Jennifer Van Grove, Mashable

Email is Social, and it’s not Going Anywhere by MarketingSherpa

Email Use Increasing, Despite What WSJ Says by Morgan Stewart, ExactTarget

Why Twitter and Facebook Will Never Kill E-mail by Kit Eaton, Fast Company

Why Facebook and Twitter Won’t Kill E-Mail by Anna Maria Virzi, ClickZ

10 Reasons Social Media isn’t Replacing Email by Chris Crum, WebProNews

Email isn’t dying, it’s just turning into social media glue by Chris Lake, Econsultancy

…and lots of articles at Social Email Marketing