Datadynamix

DATA-DYNAMIX LEVELS THE PLAYING FIELD FOR MEDIA MARKETING AGENCIES AND ADVERTISERS

Data Dynamix Consumer Foot Traffic Data
Consumer Foot Data Dynamix Traffic Data

Impact Your Reach 

Unlock the Hidden Goldmine in Your Agency

How Data-Dynamix's innovative Consumer Foot Traffic Data can revolutionize marketing agency's approach to marketing and enhance client engagement

At Data-Dynamix, we believe that actions speak louder than demographics and work in an innovative space that involves building audiences based on locations they’ve physically visited.

Almost everyone has their phone with them at all times. Data-Dynamix puts the power of location-based data in your hands to target customers. We do this with Mobile Ad ID (MAID). Each phone sends data about its location that is date/time stamped every 7 seconds*.  The data is anonymous, but the phone is associated with an identifier called a mobile ad ID (MAID). Our Consumer Foot Traffic Data technology allows us to put together lists of these IDs based on locations of interest and these lists can be retargeted with advertising on social media and display platforms. This provides a more precise and effective way to target potential customers not just based on who they are, but on their actual behaviors. 

Imagine the possibilities when you can market to individuals who have physically visited your store, your competitor’s store, or even a whole stadium.

Unlock the Hidden Goldmine in Your
Agency - Consumer Foot Traffic Data

Multiple Use Cases, Limitless Potential

Here are a few examples of how Consumer Foot Traffic Data is a game-changer:

  1. Targeting Store Visitors: Not only can customers reach out to people who have visited their store, but customers can also engage those who have shown interest in similar stores, including competitors. This allows customers to capture a highly relevant audience that is already interested in their products or services.
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  3. Event-Based Marketing: Consider the ability to connect with attendees of major events, such as concerts or sports games. For instance, if Taylor Swift fans attended her recent concert in your city, you could target these “Swifties” who may not yet know about your store but are likely to be interested based on their event attendance.
  4.  
  5. Behavioral Targeting: By understanding where potential customers spend their time, marketing agencies can tailor your customers marketing messages to speak directly to their interests and activities, creating a more personalized and engaging experience.
 
data dynamix consumer foot traffic multiple use
data dynamix data powered by mobile device IDs

Features first-party consumer data powered by mobile device IDs

Now marketing agencies can receive daily consumer foot traffic data for their customers to create precise audiences and skyrocket engagement on all display and social media platforms, including Google, Facebook, Instagram, Pinterest, TikTok, and LinkedIn.

Rather than limiting yourself to an audience defined by who they are (their demographics), identify them and create a list based on where they are and where they have been. Consumer foot traffic data unlocks this potential, allowing you to create compelling social media content to reach the prospects most interested in what you have to say — those with demonstrated interest in your product. 

MORE THAN TRIPLE THE ORDINARY CLICK-THROUGH RATES

Click-through rates are not just about what you say or what you offer, they’re as much about who sees your message. 

Consumer foot traffic data powers social display and retargeting ads to unprecedented click rates by ensuring you are reaching the best audience with the highest intent. 

Provides Competitive insights

Traditional data is limited to information about your own performance: traffic to your own website, engagement on your own social media, click-through-rates for your own email campaigns. 

Customer foot traffic data changes the game by providing you access to insights about your competitors. Not only can you track visits to your own store, but you can access both historical and ongoing actionable data about your competitors. 


Ready to Experience the Difference?

By integrating Consumer Foot Traffic Data into your marketing strategy, your agency can lead the charge in precise audience targeting. This innovative approach ensures that your marketing efforts are not just based on who people are, but on what they do – their actions. This level of precision results in higher engagement and better outcomes for your clients.

We’re excited to help agencies leverage this powerful data to create more relevant and impactful marketing campaigns. The insights gained from Consumer Foot Traffic Data can help you stand out in the competitive landscape by offering unparalleled value to your clients.

Data Dynamix Display Experience Difference

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