Five Tips to Help You Get Better Results from Your Digital Ads Mobile geofencing has created a lot of buzz amongst marketers, and for good reason! This location-based digital marketing tool allows you to target consumers who visit locations important to your business...
How Location Listening Can Help You Reach New Potential Customers Near You When you offer a local service or sell products locally, the key to your success lies in reaching new potential customers near you. As a local coffee shop, it wouldn’t make sense to advertise...
Eliminating Wasteful Ad Spending and Increasing Conversion Rates If you want to eliminate wasteful ad spending while increasing your conversion rates, you may want to consider the digital advertising tactic of IP. This form of advertising allows you to hyper-target...
How Location Listening Focuses Your Campaigns Spending your advertising dollars wisely has never been more important. With traditional methods of advertising you basically threw everything at the wall to see what would stick, but with digital you have the ability to...
How to Use Smart Data to Create and Execute Your Marketing Campaign If you maintain a brick and mortar location it can be helpful to know who is visiting. But how does data representing traffic in a physical location help inform your digital marketing strategy? Let’s...
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