Three Things To Know About Your Digital Marketing Campaigns Have you ever noticed that the internet somehow seems to know your innermost thoughts? For example, you start shopping around for flights to Jamaica for spring break, and then all of the sudden you have ads...
Deciding Who To Target: What Do I Need To Consider? Advertising 101 says that you need to know who your audience is when you are creating an ad. The demographics of your target audience are crucial for marketing, and especially digital marketing today. But smart...
How Can You Leverage Digital Marketing for Your Existing Customers? Marketers love their customers. So much so that they want more, more, more. The trouble is, if you put too much focus on acquiring new customers, you may forget about the ones you already have. Take a...
Where Is Digital Marketing Going in 2018? Whether you are just getting started on your digital marketing strategy or you are at the fine-tuning stage, this is the perfect time to take a look at the top trends that will drive digital marketing in 2018 so you can set...
How you can use Facebook marketing and email marketing together Many people think that using one marketing channel is a good enough start. Some business owners or marketers like to feel things out and test results before they get overzealous and try everything. While...
The One Thing Most People Forget in Advertising: Retargeting The sales funnel describes the process of generating leads, maintaining their interest and closing deals which is also known as conversion. While the process of lead generation and eventual conversion...
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