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6 Reasons Why Video Needs To Be In Your Digital Ad Strategy

6 Reasons Why Video Needs To Be In Your Digital Ad Strategy

We’ve been hearing about video for years but for some reason the digital marketing world has hesitated to embrace this form of media. More and more content online is being consumed via video, so it’s no wonder the advertising world is seeing better results with video...

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Does Your Email Marketing Actually Work? A Look AT ROI.

A Look At Email Marketing Statistics Every few years we hear people saying that email is dead. But, these scare tactics won’t work on us! We know that email is still alive and well and has stood the test of time despite new trendy digital channels. At Data-Dynamix, we...

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Digital Advertising Trends for 2020

Digital Advertising Trends for 2020

Digital Advertising Trends for 2020 To Watch For   If there’s one constant in the equation of digital advertising it’s that there is always change.  The digital ad ecosystem is not static with new trends, new user behavior, and new technology all changing quickly in...

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Best Practices For Native Advertising

Best Practices For Native Advertising

People are savvier these days when it comes to identifying an ad online. But we also know that consumers love connecting with ideas and content, which means native advertising can be a huge asset in today’s digital scene.  Native advertising is “a form of paid media...

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How You Can Use Big Data In Advertising:

How You Can Use Big Data In Advertising:

Big Data In Advertising: How We’re Using It Big Data is a nifty phrase to throw around in today’s world, but often most people have no clue what these words can do for them. They really don’t understand what Big Data is and how it can be used in their marketing...

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5 Common A/B Testing Mistakes That Marketers Make

5 Common A/B Testing Mistakes That Marketers Make

Smart marketers are strategic with their budgets and that means testing multiple target groups with various parameters to learn which tactic is most effective with each audience.  We call this A/B testing, as you are testing at least two different groups. Every...

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Avoid These Big Mistakes in Advertising

Avoid These Big Mistakes in Advertising

Digital advertising is one of the smartest ways to advertise your business today! You have so many tools at your disposal and ways to ensure that your ads are being seen by the right people…  And taking the guesswork out of the equation is invaluable. However, even...

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The Secrets To Branding A Top-Performing Email Campaign

The Secrets To Branding A Top-Performing Email Campaign

Email marketing is still the fastest method to get in front of consumers and is a great way to reinforce your brand, so above all, make sure you are consistently on brand. People still do business with companies they know, like, and trust! Consistent branding is the key to building that trust and level of being known in today’s digital world. The more consistent you are, the more likely consumers are to remember and trust you! This ultimately leads to more business and growth for you.

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Holiday Advertising Campaign Tips

Holiday Advertising Campaign Tips

Ready or not, the holiday decorations are popping up in stores everywhere you go. But if you wait until the holiday music starts broadcasting across the speakers you’ve waited too long to get your holiday campaigns in order. By now, you’ve probably thought through...

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Common Misconceptions in Digital Advertising

In digital advertising there are so many misconceptions based on advertising tactics from 10-15, or even 5, years ago and we hear them every day while performing needs analyses and discussing strategy with our clients. We are here to help educate so that you can make...

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