Programmatic Advertising Archives | Data-Dynamix, Inc.

How to Pivot Your Digital Advertising in 2020

This year has been quite the wild ride for everyone! Those in digital marketing are no exception; we’ve all been working hard to know how to pivot our digital advertising strategy in an appropriate way for the upcoming months. While very few could have predicted how...

Location Listening Post-Pandemic World

As the world moves forward from stay-at-home, or quarantine orders, one of the big questions is how will life move on. As marketers we’ve seen a huge shift to online activity since it’s the main way that people can stay connected during this time. However, it still...

Advertising To Latinos

Advertising To Latinos Basics The Latino population is one of the most powerful groups in buying power today spanning multiple generations and presenting extensive purchase power.  It is estimated that by 2060 Hispanics will account for about 28.6 percent of the whole...

6 Reasons Why Video Needs To Be In Your Digital Ad Strategy

We’ve been hearing about video for years but for some reason the digital marketing world has hesitated to embrace this form of media. More and more content online is being consumed via video, so it’s no wonder the advertising world is seeing better results with video...

Digital Advertising Trends for 2020

Digital Advertising Trends for 2020 To Watch For   If there’s one constant in the equation of digital advertising it’s that there is always change.  The digital ad ecosystem is not static with new trends, new user behavior, and new technology all changing quickly in...

How You Can Use Big Data In Advertising:

Big Data In Advertising: How We’re Using It Big Data is a nifty phrase to throw around in today’s world, but often most people have no clue what these words can do for them. They really don’t understand what Big Data is and how it can be used in their marketing...